ONDC for Indian Restaurants in 2026 — Should You Actually Be On It?
Every CA, every founder WhatsApp group, every aggregator rep has an opinion on ONDC. We onboarded 18 restaurants ourselves over 9 months. Real take-rate per ₹1,000 order: Zomato ₹690-720, Swiggy ₹700-730, ONDC ₹870-910 — a 20-25% net margin uplift on the channel. The catch is volume. The four formats that benefit today (cloud kitchens with brand recall, tier-2 operators, 3-15 outlet QSRs, niche cuisines) and the 24-hour onboarding playbook.